Faculty Photo

Ms. Sathiya M MBA.,

Assistant Professor

Email: sathiyam@skasc.ac.in

Experience (SKASC) 3 years 3 months
Total Experience 18 years 0 months
Under Graduate B.Com (CA)
Post Graduate MBA
PhD Title Impact of Digital Marketing on Consumer Buying Behavior Towards Electronic Gadgets
Scopus 2
Peer Reviewed 5
Books Published (Till date) 1
Details of Books

  1.M.Sathiya “Business Environment” CiiT Publication, Coimbatore, March 2019, ISBN: 978-9387871-01-4.

  


 

Book Chapters Published (Till date) 12
Details of Book Chapters

1.Jagajeevan, & Sathiya. (2022). Business and Society . In Fusion of knowledge (2nd ed., Vol. 4). Infinity Publication.

2. Sathiya, M. (2022). Effectiveness of blended education based on flipped classroom and hybrid learning model in higher