Dr.J.Vijimol (M.Com.,M.Phil.,Ph.D.,)

ASSISTANT PROFESSOR & HEAD

Email: vijimolj@skasc.ac.in

Experience (SKASC)	15 years 11 months
Total Experience	20 years 3 months
Under Graduate	B.COM COMPUTER APPLICATIONS
Post Graduate	M.COM
PhD Title	An Exploratory Study on sensitivity and sensibility study on fragmented Marketing
Scopus	1
Web of Science	Select
Peer Reviewed	15
Details of Publications	Sensitivity and sensibility factors influencing shopping behavior of consumers in fragmented Marketing, Journal of In International Journal of Multidisciplinary Research Review , 6 AUG -2015, Vol 1, ISSN 2395 - 1885 A study on consumer preferences of e-commerce payment and its security systems with special references to Filpkart, ARS-Journal of Applied Research and Social Sciences, November 2015, Volume 2, ISSN 2350 - 1472. A study on Business Intelligence Application - Online Trading, Journal of International Recognition Multidisciplinary Research, Feb 2019, ISSN - 2249-894X. A study on Impact of GST in small and medium enterprises, ARS-Journal of Applied Research and Social Sciences,December 2018, Volume 5, Dec 2018, ISSN 2350 - 1472. Ethical Values influencing buying behavior of consumers in fragmented Markets, Indian Streams Research Journal, Aug 2015, Volume 5, ISSN 2230 - 7850
Details of Books
Book Chapters Published	3
Details of Book Chapters
Patents Published	1
Details of Patents
Details of Funded Projects