Dr. VIJAYAKUMAR M M.Com.,MBA.,M.Phil.,Ph.D., PGDCA

Scopus:

1)  “Rural Consumer Cognizance towards Green Products” - Journal of Huazhong University of Science and Technology (UGC Approved Journal) - Paper ID: HST-0121-56 - Volume 50 Issue 01 – 2021.

2) “Role of Women Employees in Coir making Industry” - Journal of Critical Reviews (IFERP – ICNAMR – 2019) ISSN: 2394 5125 – Volume No. 7 – Issue No. 10 –2020.

UGC Care:

1) “Socio Economic Conditions of Women Street Vendors” - Madhya Bharti, UGC Care Group I Journal - ISSN: 0974-0066 - Vol-83 No. 1, January – June: 2023, Page No.62.

Peer Reviewed:

1) “Consumer Behaviour towards Eco-Green Marketing with reference to Tiruppur District” - International Journal of Research Publications – Online IDOI: 10010182018311 – Volume No. X – Issue No. 1 – August 2018.

2) “A Study on Consumer Behaviour towards Eco-Green Products with reference to Tiruppur District, Tamilnadu”. - PRIMAX International Journal of Commerce and Management Research (PIJCMR) – Online ISSN 2321-3612 – Volume No. IV – Issue No. 2 –Impact Factor 4.532 – September 2016 – (Pages:61-65).

3) “Role of Banking in Customer Services”. - A FREE LANCE Per Reviewed & Referred International Level Research Journal of Education & Social Science by Amit Educational and Social Welfare Society– Quarterly Bilingual – ISSN – 2322-0171 – Issue-2 – Volume 1 – July to September 2013 –(Pages:95-102).

4) “Investors Perception towards SBI Mutual Funds-A Study with reference to Udumalpet Taluk” - DELIBRATE RESEARCH –.Date:1^st December, 2012.

5) “Issues and Challenges in Financial Inclusion”. - Proceedings of the UGC Sponsored National Level Seminar on Financial Inclusion-an Impetus to Rural Development – Organised by Department of Commerce, Emerald Heights College for Women, Udhagamandalam in Collaboration with the Department of Commerce, Bharathiar University, Coimbatore – Date: 21st & 22^nd March 2012.- (Pages:74-76)

6) “Technology Innovations in Banking”. - Proceedings of the National Conference on Emerging Trends in Indian Banking Sector - Organised by Post Graduate and Research Department of Commerce, Arulmigu Palaniandavar College of Arts and Culture, Palani. -Date:17^th February 2012 - (Page:55)

7) “Mobile Banking” - Proceedings of the National Conference on Financial Inclusion Through Mobile technology – Organised by Post Graduate and Research Department of Commerce, Vidyasagar College of Arts and Science, Udumalpet.- Date :5^th February 2011.- (Page:39)

1) “Company Law and Secretarial Practice” published by Charulatha Publications, Chennai, ISBN No: 978-93-5577-602-0, August 2023.

1) “Innovation and Success of Organizations” – by Sri Ramakrishna College of Arts Science of Arts & Science (Autonomous), Coimbatore, ISBN: 978-93-5780-330-4,  Edition-I January 2023, Page No.420.

2) “IMPACT OF DIGITAL LEANING IN EDUCATION SECTOR” – by ICSSR Sponsored National Level Seminar in association with NGM College of Arts & Science (Autonomous), Pollachi, Shanlax Publications, Chennai ISBN: 978-93-94004-08-5,  Volume – II, Edition-I February 2023, Page No.123.

3) “Fintech and its Revolution in Banking Sector” – by Shanlax Publications Madurai in association with Rathinam College of Arts and Science, Coimbatore, ISSN: 978-81-19337-00-2- Vol-II, Edition-I July 2023, Page No.241.

4) “Role of Women in Finance – an Economic Case for Gender Equality” – by Shanlax Publications Madurai in association with Rathinam College of Arts and Science, Coimbatore, ISSN: 978-81-19337-00-2- Vol-II, Edition-I July 2023, Page No.253.

5) “CRM and its impact on Entrepreneurial Marketing” – by Shri Nehru Maha Vidhyala  College of Arts and Science, Coimbatore, ISSN: 978-93-5996-082-1, Edition-I September 2023, Page No.84.

6) “Role of Insurance in the Economic Development of India” – by Shri Nehru Maha Vidhyala College of Arts and Science, Coimbatore, ISSN: 978-93-5996-082-1, Edition-I September 2023, Page No.401.

7) “Phygital Innovation: How to Harness the power of Emerging Technologies in the Insurance Industry” by Shri Nehru Maha Vidhyala College of Arts and Science, Coimbatore, ISSN: 978-93-5996-082-1, Edition-I September 2023, Page No.444.

8) “Role of CRM in Insurance Industry” by Shri Nehru Maha Vidhyala College of Arts and Science, Coimbatore, ISSN: 978-93-5996-082-1, Edition-I September 2023, Page No.549.

9) “Role of Artificial Intelligence (AI) in Insurance Sector” by Shri Nehru Maha Vidhyala College of Arts and Science, Coimbatore, ISSN: 978-93-5996-082-1, Edition-I September 2023, Page No.549.

1)     Application No          : 202241007422

           Date of Filing            : 11.02.2022

           Date of Publication    : 25.02.2022

           Title     : A Smart Dupont Framework for Handling Return on Equity in Banks.

Link    : https://ipindiaservices.gov.in/PatentSearch/PatentSearch/ViewApplicationStatus

2)     Application No          : 202341045181 A

           Date of Filing            : 05.07.2023

           Date of Publication    : 01.09.2023

           Title                  : A Study to Analyse the Pros and Cons of Women Employed in Garment Industry using the Algorithms of Machine Learning.

Link    : https://iprsearch.ipindia.gov.in/PublicSearch/PublicationSearch/ApplicationStatus