Faculty Photo

Dr. Bhuvaneswari M M.Com.,M.Phil.,PGDCA.,Ph.D.,

Assistant Professor

Email: bhuvaneswarim@skasc.ac.in

Experience (SKASC) 4 years 7 months
Total Experience 14 years 10 months
Under Graduate B.COM
Post Graduate M.COM
PhD Title A Study on customer awareness,purchase preference of brands and product towards Multi channel marketing
Book Chapters Published (Till date) 2
Details of Book Chapters

Bhuvaneswari, M. (2023, Year). AI and customer segmentation. In Conventus 2023: Commerce in the digital strides of innovation of aeon, Proceedings of the Conference held at Sri Krishna Arts and Science College, Coimbatore, India..

Bhuv